Tag: Customer Experience

2020: Celebrating Five Years of the CX Masterclass

The Customer Experience Masterclass is preparing to celebrate its fifth year of providing unparalleled CX knowledge to audiences in the UK and beyond. 2020 will mark five years since the founding of the Masterclass, and January will see international consultant and...

The Importance of Self-Awareness

Have you ever missed an opportunity only because you didn’t know that you could have made it once you think positively about your hidden powers? It’s crucial for anyone to know how important it is to start thinking and improving...

The Secret to Winning Awards: A Judge Offers Valuable Insight

Awards judge Di Mayze offers exclusive insight into entering awards and preparing and delivering the best presentation possible, to help your company get the most out of their experience ahead of the Gulf Customer Experience Awards… I’m not an awards expert...

Artificial Intelligence or Real Intelligence: What you Need to Know

It’s hard to go anywhere nowadays without coming across the topic of artificial intelligence (AI). The subject is all over the media, while it is hard to find a presentation deck (on any subject) that does not mention it. However, an...

Quality: The Pillar of Customer Experience

Companies are shooting themselves in the foot consistently when it comes to their Customer Experience. Why though…and how do we help them improve? In the past 18 months, we’ve seen several major Customer Experience (CX) blunders from big brands. Three that come...

Seven Ways AI Transforms Your Contact Centre Team Into Superheroes

Far from replacing people, artificial intelligence (AI) has the power to enhance employee engagement and productivity and customer interactions in one go. New technology inevitably changes lives. However, rather than fear robots replacing front line customer service representatives, it’s time to...

Diversity & Inclusion: The Keys to Improved Customer Contact

In the world of customer contact, the nurturing of a diverse and inclusive culture not only creates a team that reflects the market it is serving, but it generates an environment where people can bring their whole selves to work...

Leadership and the Digital Transformation Journey

Digital transformation is a steady challenge in business today. It, like any other revolution, is all about causing a change. That ‘change’ is about acceptance of digital technology in every field, but what is it exactly, and how can leaders...

Emotions as the next frontier for AI

Explaining to a child how to cross the street in front of their school without being hit by a car only takes a few repetitions and their knowledge can then be generalised to most roads and vehicles. It would instead...

5G: The Data Ownership Debate

5G, the latest generation of cellular network, is dominating media headlines and capturing everyone’s imagination. Among all this noise, one of the growing topics of debate is the continued relevance of Wi-Fi in a 5G world, with many commentators starting...