Tag: Customer Experience

This week in CX: can you spot the use of AI in retail?

Happy Friday! ‘This week in CX’ brings you the latest roundup of industry news. This week, we’re looking at how airline companies are using their social media platforms, research into the use of AI in retail, and how TV ads are appealing to...

TikTok made me buy it: the power of consumer community and important CX lessons

The phenomenon of social media and the unwavering influence it has on society is always a fascinating study. There are always new trends for people to jump on and have a go at. TikTok dances, Twitter (sorry, we mean X…...

Three tactics to improve customers’ post-purchase experience

‘The customer is always right’ as they say, but how much truth is there to this? In recent times, the gap between retailers and customers has grown, especially when it comes to how they view the post-purchase experience. For example, a recent...

This week in CX: the risk of generative AI

Happy Friday! ‘This week in CX’ brings you the latest roundup of industry news. This week, we’re looking at small business attitudes to customer support, what Londoners think of brand loyalty, and the risks of increasing generative AI. Key news The Great Resignation, a...

This week in CX: how good are your post-purchase & personalised experiences?

Happy Friday! ‘This week in CX’ brings you the latest roundup of industry news. This week, we’re looking at how retailers are failing post-purchase, what customers actually think of personalised content, and the lack of understanding about what service design is. Key news Medallia has surpassed...

The impact of Apple’s VR headset on retail: 5 essential factors to consider

Earlier this month, Apple unveiled its new virtual reality (VR) headset, Apple Vision Pro – and it has the potential to change customer experience on many different levels. For retailers, of course, this raises all types of questions. Principally, what does it mean for...

This week in CX: has the hospitality industry been sidelined?

Happy Friday! ‘This week in CX’ brings you the latest roundup of industry news. This week, we’re looking at how the hospitality industry feels unsupported, as well as Gartner’s definition and perspective on ‘AI-mature’ organisations. Key news In case you’ve somehow missed it (it’s...

The Gen Z customer experience: Adapting for success in the digital age

As the first wave of 20-something Gen Z customers enter the e-commerce market, organisations find themselves faced with a generation that has never known a world without mobile phones or the Internet. For Gen Z, the digital landscape is not a novelty; it is...

We’ve got 27 years to reach Net Zero in the most polluted cities in the world. How can it be done?

Sustainability has always been a critical topic. But it’s now more important than ever. We’re on limited time to literally save the world by cutting back our emissions, getting control on global warming again, and striving for Net Zero in...

This week in CX: what’s the current source of stress for UK employees?

Happy Friday! ‘This week in CX’ brings you the latest roundup of industry news. This week, we’re looking at new research from Gartner on customer service transition sentiments, how female employees feel about their financial situation, and what’s been happening with Amazon...