The Customer Experience Masterclass is preparing to celebrate its fifth year of providing unparalleled CX knowledge to audiences in the UK and beyond.
2020 will mark five years since the founding of the Masterclass, and January will see international consultant and expert in all-things CX, Ian Golding, host sessions in Stevenage, UK, and Dubai, UAE.
The two-day Masterclass will see Ian – author of Customer What?: The honest and practical guide to customer experience – teach attendees a wide range of core competencies, including CX strategy and brand proposition, the role of employees in delivering the strategy, customer journey mapping, CX measurement (VOC, VOE and VOP), CX improvement, and CX culture.
The Masterclass in Stevenage takes place at the BTC Business Technology Centre on January 27 – 28, and the following day, an optional CCXP Exam Workshop is also available for those keen to seek CCXP accreditation.
Further UK Masterclasses and Exam Workshops with Ian Golding will take place in 2020 in March, April, May, July, September, and November. Click here for further details.
In-house training events with Ian are also available, with further details available here.
Among those attending November’s CX Masterclass was Carmen Barleanu, CX & Marketing Consultant at Endava. Speaking afterwards, she said: “I particularly enjoyed how Ian delivered the class – he managed very well to put order in a field that can be perceived as rather chaotic. He also came with inspirational and practical examples to demonstrate the concepts and tools presented.
“I found Ian as an exceptional CX professional, as well as human being, truly interested in adding value to the participants and to the CX field. Also, it was great to meet such a diverse group of CX practitioners and have valuable discussions on each other’s perspective on the subjects.”
Meanwhile, Merlin Iles-Jonas, Senior CX Manager at Avalara, said: “I’m looking forward to validating everything I’ve learnt so far through the CCXP accreditation, and view this coupled with Ian’s Masterclass as a significant chapter in my career as a CX professional.
“I’ve absorbed so much in the last few days it will take a while to fully digest. However, I am champing at the bit to implement all I’ve learnt and feel empowered to do this as effectively as possible with the backdrop of the methodologies and frameworks that Ian taught.”
The CX Masterclasses have a bright future and a busy year ahead, and Customer Experience Magazine’s very own Events Manager Antonija Kadarijan, told us of her pride in helping to bringing together people passionate about expanding their CX skillset.
“It really is a special feeling when you’re able to work with people across the globe and watch them grow in a professional way and place customers at the heart of everything they do,” she said.
Over the past four years, we have celebrated many CCXPs earning their qualification and it is wonderful to see people achieve recognition for their dedication and hard work.
“Working and learning from Ian Golding is also an honour. Having attended his classes I could feel his energy and enthusiasm, which helped me upgrade my own CX knowledge.
“I cannot wait to see what 2020 has in store, but our main purpose will remain the same – support even more professionals and organisations to deliver authentic and exceptional Customer Experiences.”