Category: Digital Experience

The 12 Apps of Christmas

Christmas is over, and we give you an overview of the 12 apps that stood out as your own Santa’s little helpers by Paul Swaddle, CEO of Pocket App NORAD Santa Tracker: There are lots of these now, but NORAD (Yes...

Transformational Leadership is the Key to Embracing Digitalization

Arthur D. Little’s Digital Transformation Index reveals that 80% of surveyed companies are lagging behind From logistics and manufacturing to consumer goods and entertainment, every major industry is grappling to respond to the realities of an on-demand, personalized digital economy. Despite...

Mirror, Mirror, on the Facebook Wall…

Opticians store wows customers with mirrored point of sale system that encourages online social interaction A trailblazing, touch-enabled and connected point of sale unit located at the London flagship store of fashionable high street optician Kite GB uses a 42-inch diagonal...

A Question from Hyatt: Are You Conversocial?

Conversocial, a Facebook Marketing Partner, has teamed up with Hyatt, a leading global hospitality company, to integrate with Facebook’s Messenger app as a new channel for Hyatt’s social care. Messenger, Facebook’s standalone messaging app, has grown 40 percent from 2014 to...

The Rise of the Independent Retailer

This month sees the launch of Lightspeed eCom in the UK, following the acquisition by the powerful point-of-sale business of Amsterdam-based eCommerce software company SEOshop. The company now serves 34,000 businesses in more than 100 countries, processing £7.8 billion in...

How Powerful is Your Reach? 50 Most Digitally Engaged and Influential Global Brands in 2015

Lithium Reveals 2015 Social Power Ranking As a company with one of the largest digital footprints in the world, Lithium Technologies announced the definitive list of brands that are leveraging social approaches to connect, build trust and drive advocacy with customers,...

Mobile Experience Will Be Crucial in the CRM Space

CXM Interview with Larry Augustin, CEO of SugarCRM CXM: Larry, you’re in the business that is undoubtedly all about customer relationships. How do you keep taking your customer experience to the next level? Larry: Every business is all about customer relationships. Whether...

Data Migration off to a Flying Start

Data Migration is critical to the success of your CRM solution. The Royal Air Forces Association case study highlights how to implement a succesful data migration project. The Client The Royal Air Forces Association, one of the largest membership associations in the...

Live Happiness: Finding the Data that Really Matters

Much has been said about the ability of “big data” to track and predict customer purchase behaviour. A future has been heralded for full automated marketing, sales and customer service functions – a self-service model with Artificial Intelligence handling all...

Learning from the Masters of Customer Loyalty

Infographic provided by Genesys Interesting links: Starbucks keeps buzz going with customer loyalty: Estimize Why personalisation is the key to gaining customer loyalty Using Technology to Improve Customer Loyalty ...