Category: Digital Experience

The Human Touch: Keeping it Real for Customers Over Social Media

As customer interactions have increasingly shifted online, it’s become essential for brands to interact with their customers on a more personal, informal level to provide the exceptional experiences which will keep them coming back. However, this is far easier said than...

Spending on Programmatic Ad-Buying to Soar in 2018

Adobe has released the results of its survey into the attitudes and predictions of European advertising agencies and professionals. The survey reveals that 100 percent of brands are looking to take some (38 percent) or all (62 percent) of their programmatic...

Let’s Chat: Exploring the Feature Central to CX Success

As a channel, chat has been around for a while, but it is now moving centre stage when it comes to Customer Experience. Consumers like its ease of use and how it lets them have a real-time conversation without picking up...

‘Regifting’ and Avoiding Relatives: Christmas Day Phone Habits Revealed

A survey of 1,000 UK consumers from Sapio Research revealed that phones will be a permanent fixture this Christmas day with each person spending an average of 103 mins each on their phones, and a third of us (32 percent) spending more...

The Best Digital Experiences are the ones you Never Notice

Mark Jones is the CEO and Founder of Giant iTab, and has been on the judging panel of the UK Digital Experience Awards for the last four years. In this role, he has seen some of the most progressive innovations...

Instagram for Business Marketing: 10 Myths You Should Ignore

Instagram is one of the most relevant social media platforms, with more than 800 million users – a big opportunity for organisations looking to grow a large following. Understanding how to direct even a portion of that attention towards your products...

FoundIt find themselves Wembley Winners Yet Again

Hot on the heels of their UK Customer Experience Award win in September, data platform innovators FoundIt returned to Wembley Stadium in November to take home another prize for their expanding trophy cabinet – a UK Digital Experience Award. The London...

Empowering a Blended Workforce to Deliver Optimal CX

As consumers continue to become more digital-savvy, organisations are considering – and even implementing – more cost-effective digital channels as part of their evolving customer engagement strategies. For many, this means investing in AI solutions like virtual assistants, in-store virtual helpdesks,...

Award-Winning Team is Digitising Northern Ireland’s Public Sector

A group working to make Northern Ireland’s public sector accessible to more people than ever before via digitisation has been honoured at the UK Digital Experience Awards 2017. The Digital Transformation Service, which was created by the NI Department of Finance,...

Three is the Magic Number at UKDXAs

One of Britain’s best-known mobile networks has claimed an impressive two titles at the 2017 UK Digital Experience Awards. Three, which revolutionised the mobile market when it famously launched as the first video phone network, entered two categories at the Awards...