Author: CXM Editorial

Winners announced for Turkey CXA’22: setting the example for all

The second edition of the Turkey Customer Experience Awards, organised by Awards International, announced the winners for this year’s programme.  It was a successful year for leading companies in Turkey, with the best of the best being shortlisted for the finals....

Fashion in the metaverse: who are their customers?

The concept of the metaverse is still nascent. However, it harbours immense potential for the fashion industry in this digital revolution. Moreover, the freedom and flexibility of WEB3 allows fashion vendors of any size to break into the virtual world...

Hear me out: top five CX podcasts of 2022 (part 2)

The passion for doing right for users, employees, and the planet motivates CX leaders to constantly expand their interests and apply proven methodologies for solving wicked problems. Our insights and readership show us that the CX community is eager to...

The progression of the metaverse era: what challenges are social media teams tackling?

According to the recent Sprout Social’s UK & Ireland Index 2022, 85% of social media marketers anticipate incorporating new technologies like Virtual Reality, the Metaverse, and NFTs into their social media strategy within the next year. Moreover, 30% of marketers believe their...

McKinsey’s latest research finds that a third of UK consumers see a lengthy economic recession 

Consumer pessimism about the UK’s economic recovery hit an all-time high in April 2022. Nearly 35% of UK consumers say they believe the economy will show regression or fall into a lengthy economic recession. This lack of confidence in the UK’s...

UK EXA’22 winners announced: improving the employee experience across the UK

Last week, HR professionals and enthusiasts alike had an exceptional day. At the live UK Employee Experience Awards TM ’22, the attendees had the opportunity to bear witness to 65 finalists of the programme presenting their top initiatives.  The Awards Finals and...

Is a 4-day week the future of work? An interview with Charlotte Lockhart

What would you do if you had one day off each week? Would this make you more productive, healthier, and focused on things you want to do for your career, your family, or your side business? In the latest episode of...

Leveraging the power of conversational AI for improved customer experience

Conversational AI chatbots have become a popular approach for organizations across various sectors to communicate with their consumers. At a time when remote working is more prevalent than ever, chatbots have helped many organizations maintain a consistent customer experience and...

UXinsight Festival is coming up on May 30: book your seat and discover growth in UX research  

The CXM team is delighted to announce our media partnership with the UXinsight Festival 2022, a hybrid event coming up on May 30. This is an amazing conference created by UX researchers for UX researchers.   In this short overview, we’ll walk you...

New research ahead of the GDPR anniversary reveals the gap in expectation when it comes to ethical marketing

New research launched this week by data-driven digital marketing agency Precis Digital, and leading global research company Forrester Consulting finds that 80% of marketers rank customer satisfaction as the number one most important outcome for their marketing programmes. However, only 49%...