With CXMStars™ 2023 well underway and the nominations ending next week, it’s time for us to announce the scoring process. This is an integral part of the competition, and will better help you understand exactly what goes into deciding the winners. 

Also, for the first time in CXMStars™’ history, we are proud to announce a judging panel! We will introduce you to our cohort of credible judges and invite you to get acquainted with their role in this competition. 

For each nominee – CX influencer or CX professional – their application’s score is split into two parts. The scoring process is the same for each contestant – whether up for top CX professional or CX influencer. 

  • 60% is the judging panel’s score 
  • 40% comes from the readers and public. This part comes down to each contestant sharing and encouraging their connections to vote for them. 

Introducing the judging panel and their role in the competition

Each judge will carefully assess each answer of a contestant’s application and response to the questions. They will rate the answers based on how well they believe the participant met the criteria and provided evidence. 

For every answer of the application, the contestants may achieve a total of 100 points. With 6 criteria for the judges to score, that means that there’s 600 points up for grabs on every application. Industry awards, certificates, and publications have a fixed number of points that will be automatically assigned upon entry submission.

For CX professionals:

  • Up to 5 points for certificates
  • Up to 5 points for awards 

For CX influencers:

  • Up to 5 points for published work
  • Up to 5 points for awards

This year’s judging panel has a total of 4 great, respectable, and well-known individuals. 2 will each be assigned to judge either influencer’s or professional’s applications. Time to introduce who our esteemed judges of CXMStars™ 2023 are!

Ian Golding

Ian Golding

Our dear friend and hard-working associate Ian Golding is a highly influential freelance CX consultant. He became a CCXP in 2014, is the CEO and founder of Customer Experience Consultancy Ltd, and his first book, ‘Customer What? The honest and practical guide to customer experience‘ was published in 2018. 

Our CX masterclasses are also designed by Ian himself to prepare you for the CCXP exam. Ian is also closely tied to Awards International – being the chairman of the judging panels of the UK Customer Experience Awards, and the Gulf Customer Experience Awards. He has also hosted the UKCXA many times. 

Nienke Bloem 

Nienke Bloem

Nienke is an esteemed customer experience expert, credited with many great capabilities in the field. She is an international keynote speaker; works closely on the 2-day CX masterclass; co-founder and facilitator of The Customer Experience Game – an interactive and fun-filled facilitated CX board game; and a CX consultant associated with KirkmanCompany. 

Nienke is also one of the first Authorised Resource and Training partners of the CXPA. In 2016, Nienke became a Board Member of the Dutch CXPA.

Nate Brown

Nate Brown

Who better to join our judging panel than the 2019 CloudCherry CX Influencer of the Year?! Joining the Customer Experience playing field in 2015 from Occupational Health and eLearning software, Nate has come leaps and bounds in the industry. He authored The CX Primer; co-created CX Accelerator; serves as the Senior Director of CX at Arise Virtual Solutions; and has been named a top global CX thought leader by ICMI, Martech, Netomi, and more.

He also joined us for a great conversation on the importance of playfulness and the art of experimenting in CX on our podcast, CX Lore.

Lama Shanti

Lama Shanti

Having judged at 4 Awards International events, including Turkey Customer Experience Awards and the US Customer Experience Awards, Lama is a perfect CX expert to judge this year’s contestants. She has worked for the Palestine Telecommunications Company for over 14 years – most notably as the Head of the Digitisation and CX Department.

As well as being a digital transformation and CX speaker, Lama is also a women’s rights advocate. 

Welcome to our judges!??

Each of our judges are respected, hard-working and reliable players in the CX industry. You can be well assured that they will do a terrific and fair job throughout the CXMStars™ 2023 competition. 

To learn more about the competition, and find the form to nominate yourself or someone else for the chance at winning Top CX Professional or Top CX Influencer this year, follow through this link here. Good luck everyone!

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